Baytex featured on “Just the Job”

By Sigrid Tornquist

Letting people know what’s involved in working in the textile fabrication industry with the goal of enticing youth to enter the industry is at the heart of a seven-minute video featuring Wendy Tankard and the Baytex staff. David Mason Productions filmed Tankard and the staff as they guided Chris Peak, a college student, through the process of manufacturing a tent. The result—“Just the Job: A Career in the Textile Fabrication Industry”—aired on Television New Zealand’s (TVNZ) series “Just the Job,” is scheduled to run in New Zealand as in-flight entertainment, and is available in area schools. “It was a challenge because we had to run our business while at the same time having a director, a producer and the camera crew here,” Wendy says. “One of the reasons they chose us is because of how successful apprentices have been. It’s a great way to promote apprenticeships.”

Sigrid Tornquist is associate editor of InTents.